Responsible luxury business Research Paper Example | Topics and Well Written Essays - 2500 words

responsible for(p) luxury telephone circuit - Research Paper ExampleFor holding their positions in the market the companies design their luxury businesses in sustainable way. This helps the firms to enhance the core values of their business. Sustainable business approaches of luxury businesses benefit the environs and their employees. As a result these companies are able to create strong position in market. This inquiry paper deals with the luxury brand Gucci. Sustainability of this luxury business will be discussed in this paper. Various sustainable approaches of this company will be highlighted here. This research paper will focus on views of different authors regarding sustainability in luxury business. A business incorporates different standards for making its luxury business more sustainable.As per the authors, put out and Matten, in the modern business environment sustainability has become an important factor for achieving growth and success. Sustainable business creates positive impact on employees, customers and society. With the help of sustainable approaches a company enhances its business activities. The authors state that in the changing business environment the luxury companies are focusing more on their responsibilities towards society, employees and environment. They are execute various activities which help them to portray their corporate social responsibilities. The products of the luxury brands are highly desired by people. These products are of high standards. For this reason the luxury companies maintain their standards by performing good social activities. strike out name or reputation of luxury business plays a vital role in marketing their products. When this type of company performs various sustainable activities then its reputation gets enhanced and the popularity of the brand increases. Therefore sustainable business processes of luxury business help the company to attract more customers (Crane and Matten, 2010). According to the authors, Moore and